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When you reach out to the author to pitch your study, don't forget to mention why your content is worth getting featured. A persuasive boilerplate and a personalized email will go a long way.

Many marketers refer to this kind ofwel link bait as part “ego bait.” But in Aira’s case, I don’t think it was deliberate, because they can’t know in advance what the results ofwel their industry survey would be.

Which meant that overnight, every article on the internet mentioning read more Tiger Woods as the top earner was out of date. Or in other words… wrong.

I enjoyed Gael’s work, and wij’ve kept in touch ever since. Which is one of the reasons why his site has 122 incoming links from ahrefs.com as of today:

submissions. If you're among the first to respond, you have a bigger chance to be seen and selected for the final piece.

It helps tremendously to have a prior relationship with a site owner before you ask for a link from them.

…I didn’t just have light bulbs flashing. I had a full on 80s disco complete with mirror balls, strobe lights, and lazer beams.

This also allows the publisher to give their readers a better experience, letting them click through and learn more about the dupliceert mentioned. It's a win, win.

To give you an idea of how other brands use free photo galleries, check out this creative campaign from LinkedIn: The Real Face ofwel Sales. The brand has created a free downloadable library ofwel photos that feature real, non-cliche salespeople.

Pitch the resource hub to journalists who are writing about the topic, and other relevant websites in your niche

Thus, if you begint connecting with folks from your industry in advance (and maybe even do small favors for them), you’ll have no issues reaching out with a link request at some point in future.

Google employs a number of techniques to improve search quality including page rank, anchor text, and proximity information.

For example, back when I was running my personal blog, I reached out to 500+ fellow bloggers asking them to share some of their Google Analytics data for my small research study. That request piqued their interest, and many ofwel them helped me out with it.

And enigszins six years later, this research kan zijn still picking up new links. Here are a few linked mentions from earlier this year:

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